Eligibility
All Form 3 to Form 5 / Grade 10 to Grade 12 students in Hong Kong are welcome to form teams to participate.
Each team should comprise 2 to 4 students. Cross-schools or cross-forms / grades are allowed.
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Registration
Deadline: 10 April 2024 (Wednesday)
Remarks:
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Participating teams are required to attend all related activities of the Contest scheduled from April to July 2024 to receive relevant information and training.
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Workshop
- 20 April 2024 (Sat), 10:00am - 1:00pm, The Wave, Kwun Tong
- A briefing on the key elements of the Competition Ordinance and how it applies to our daily life
- Sharing of success stories by leading Hong Kong YouTuber Smiling Boris 笑波子 and digital marketing professionals
- All participating students will receive a certificate of participation
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First-round Competition
- Submission of TWO Instagram posts
- To showcase how the Competition Ordinance safeguards market competition for the benefit of businesses and consumers, highlighting at least one of the following anti-competitive conduct: Bid-Rigging, Price Fixing, Market Sharing
- The posts can be in the form of write-ups, photos, videos, comics, drawings, animations or interactive games etc. The duration of each post should be within 3 minutes.
- Language of posts : Chinese or English.
- The target audience of the Instagram posts should be Hong Kong residents.
- Submission channel: Participating team should submit their two Instagram posts and files via: jahk.org/ptc/submission
- 1. Submission form
- 2. Original media files ( File name: Team number_post1/post2)
- Deadline: 24 May 2024
Remarks:
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Details of the Contest will be announced at the workshop. The submission time of an entry is based on the time of receipt by Junior Achievement Hong Kong. Late submissions will not be accepted. Junior Achievement Hong Kong is not liable in any way for any loss, delay or transmission error during the submission of entries.
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Announcement of Shortlisted Teams
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Final-round Competition
- Content Enhancement
- 24 – 28 June 2024
- Up to 15 shortlisted teams will be provided with professional advice to polish up their two Instagram posts.
- 5-day Show Time – Online Battle
- 4 – 8 July 2024
- The shortlisted teams will publish their posts on Instagram to compete for online eyeballs. Additional social media platforms may also be used in tandem to maximise the outreach.
- Final Report Submission
- 12 July 2024
- A simple summary of social media reach and engagement of the posts should be submitted.
Remarks:
- All posts must include the hashtag pre-designed by the Co-organisers : #postocompete2024 #玩PO競2024
- Participating teams should keep the two Instagram posts on their Instagram account and other platforms (if applicable) until 31 December 2024, no deletion is allowed during this period.
- Paid advertising on the social media posts is prohibited. Participating teams will be disqualified and/or ineligible for prizes if they pay to boost their posts.
- If any participating team is unable to complete all required tasks of the Contest and submit the Final Report by the deadline, they will be considered as withdrawing from the Contest, and their entries will not be considered.
- If a participating team receives any public enquiry or complaint related to the Competition Ordinance or the Competition Commission on its social media channels or platforms, they should refer it to the Commission for follow-up.
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Result Announcement
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Job Shadowing for the Champion
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